Social CRM, The New Rules of Relationship Management
While at SXSWi last week, I was in the audience for a panel on Customer Support in a 140 character world. It was a great panel of speakers, and the content didn’t disappoint. One of the panelists was Jeremiah Owyang. He’s recently written a white paper on Social CRM – good stuff.
Social CRM: The New Rules of Relationship Management (blog post)
Social CRM: The New Rules of Relationship Management(white paper)